Many corporate organisations have yet to fully embrace Social Networking inside their own networks. Most are worried that by allowing employees to participate in collaborative online discussion, they might be wasting valuable corporate time. But will they? Most executives fear change and over the last 50 years executives have feared everything from the telephone to email and even the internet itself. It seems ludicrous to even contemplate that the telephone was once considered a waste of both time and productivity when we now rely on it so much in everyday life. Social Media has simply been added to the list of things they don’t understand.
Like most technology, Intranets have often evolved through several incarnations; from the initial static corporate fed communication tool; to any number of IT controlled interactive content managed confusions. The latest incarnation is likely to be somewhere in-between, providing those who have had the foresight to embrace it, the facility to be on the verge of a Social evolution. This will in turn provide them with the ability to manage their own paths and begin collaborative social gathering, turning the Intranet into a community.
It’s not that difficult to break the traditional mould controlled by IT and technical teams when it comes to Intranet deployments. In 2013 you need to help release control of the Intranet back to the internal communication and marketing teams. Whilst IT teams are obviously likely to still be required to provide the support, foundation and delivery of such platforms, the decision can often now be heavily influenced by software choices and specific Social requirements rather than functionality alone. Solutions abound now and are more cost effective than ever encompassing social media tools as part of the ‘out-of-the-box’ solution rather than an expensive add-on.
In recent years Proteus have provided many of our clients with various different Intranet based solutions from .NET MS SharePoint, Ektron and Kentico to Open Source Solutions like Joomla. Each solution has its own merits but having worked with and deployed of all these solutions at a granular level Proteus has deep understanding that we can pass onto you. Facebook spent millions developing such social environments; we can now provide you with similar solutions for a fraction of the cost.
We can help you:
1. Setup a goal and vision
2. Define your audience
3. Plan and build a site structure
4. Manage the key applications / requirements
5. Plan your budget and help allocate resource
6. Manage Group and Role Permissions
7. Design a visual hierarchy to support both your brand and corporate vision
8. Plan a project timeline with key delivery milestones
9. Help plan for the future evolution of the site
10. Help manage and maintain feedback and monitor site analysis
So if you are considering taking the next step with your Intranet and would like to find out more, give us a call. We can help you control and channel a positive Social Network revolution within your business.